Creative Specifications

Technical requirements for ad creatives running on the YAXI TV network. All creatives must meet these specifications before they can be submitted for review and campaign activation.

Image Creatives

  • Formats: JPG, PNG, WebP
  • Primary Resolution: 1920 × 1080 px (16:9 landscape) — required
  • Maximum File Size: 5 MB
  • Display Duration: 10–30 seconds per impression
  • Safe Zone: Keep all critical content within a 1760 × 960 px inner safe area

Video Creatives

  • Formats: MP4 (H.264), MOV
  • Resolution: 1920 × 1080 px minimum
  • Maximum Duration: 30 seconds (standard)
  • Maximum File Size: 200 MB
  • Audio: Stereo AAC. Note: audio is muted on most venue screens — all key messages must be communicated visually.

Design Standards

  • Brand logo must be visible and legible
  • High contrast between text and background
  • Single clear call to action per creative
  • No flashing or strobing effects
  • No fine print that is unreadable at viewing distance

Questions about creative requirements? Contact advertising@yaxitv.com or review the full advertising guidelines.